THM Group brings together hospitality expertise and cutting-edge technology to simplify every stage of event planning — from venue search to immersive 3D showcase.
THM Group at a Glance
We harness proprietary market data, immersive virtual tours and an exclusive industry network to deliver faster decisions, sharper deals and greener outcomes for every MICE event.
Three focused brands, one shared mission — better events through expertise, technology and community.
THM Venue Sourcing
End-to-end venue matchmaking and contract negotiation powered by seasoned industry experts and proprietary market data.
Panora Studio
Matterport-powered virtual tours that let planners and clients inspect venues remotely with photorealistic precision.
Clique Network
An exclusive network for MICE professionals — curated mixers, peer-to-peer lead sharing and a digital hub for year-round connection.
Floris Looij has spent over 15 years at the intersection of hospitality and event technology. After working across venue sourcing, hotel representation and digital innovation, he founded THM Group to build something the MICE industry was missing — a single home for smarter sourcing, better visibility and genuine professional connection.
Based in Amsterdam, Floris leads all three brands and is hands-on at every client touchpoint.
Whether you're a hotel looking to showcase your property, a planner searching for the perfect venue, or a hospitality professional building your network — THM Group is here to help.
Everything you need to know about THM Group, our services and how we work.
THM Group is a Dutch hospitality company with three specialist brands: THM Sourcing (venue matchmaking for MICE events), Panora Studio (Matterport 3D virtual tours for hotels and venues) and Clique Network (a professional community for the MICE industry). Together they help hospitality businesses and event planners work smarter.
You share your event brief — dates, location, delegate numbers, budget and any special requirements. THM Sourcing then produces a data-driven shortlist of venues that match your criteria, handles site visits (virtually or in person), negotiates preferential rates on your behalf and reviews contracts to protect your interests.
Panora Studio uses Matterport technology to create an immersive, photorealistic digital twin of your hotel or venue. Guests and event planners can walk through every room virtually before they visit, from any device. This increases booking confidence, reduces unnecessary site visits and saves up to 150 kg of CO₂ per inspection replaced.
Simply get in touch via the contact form or email floris@thmgroup.eu. Panora Studio will schedule a scan session at your property — typically completed in one day — and deliver the finished interactive tour within a few working days. The tour can be embedded on your website, shared as a link or used in sales presentations.
Clique is an exclusive professional community for MICE industry specialists — event planners, venue managers, hotel sales teams and suppliers. Members get access to curated networking events, peer-to-peer lead sharing, deal insights and a year-round digital hub to keep relationships active between live events.
THM Group is headquartered in Amsterdam, the Netherlands. We work with hotels, venues and event planners across Europe and beyond, covering over 150 cities worldwide through our venue sourcing network.